//Intermedia Arts is a catalyst that builds understanding among people through art.//
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//Intermedia Arts is a catalyst that builds understanding among people through art.//
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CarSoup.com ArtCar ParadeSaturday, July 21, 2007 |
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Billboard |
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Norbert Marklin first began using the medium of photography in the early 1970s. While always having a film camera ready, he had used it only for technical product documentation and family snapshots. In 2000, he decided to revisit photography and use it as his own personal art form when he recognized that he could be the author of all the creative and technical aspects of the process. It was at this time that he discovered how to capture and montage digitally, using a series of individual photos to create one seamless panorama. There was no turning back! Many possibilities suddenly became apparent, and implementing these ideas and concepts into visual images became his passion. Digital capture and production have provided him a new way of looking and manipulating his environment. His photography permits him to reveal the moment or a particular thing that had stimulated the curiosity within him. In 2001, Marklin won First Prize in a national photography competition, which compelled him to further his professional interests in this new medium. His favorite format, the panorama, has become his signature. This wide horizontal view has allowed him to narrate more fully and completely the many thematic investigations that continue to interest him. These investigations have led him to explore the unreality of the "real" and the reality of the "unreal" in various ways. This concept is exhibited quite effectively in his Mural Series, which contain images and fragments of actual murals filtered and retold with a new reality. This Mural Series evolved out of an earlier fascination with creating temporary photographic public art murals, which would be installed on actual billboards. The typical commercial billboard ad has a sole purpose of attracting consumers to the product advertised without any connection to billboard's environment. Marklin creates murals that reflect the environment and sometimes the billboard itself, within the image. Many times, the viewer will realize that he has become part of the art just by being in this site-specific space in which the art was visualized and created. |
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